About us

Tom Woollard

Group CEO & Co-Founder

Tom Woollard is Veloce IT Group CEO. He has full responsibility for the vision, strategy, operations, culture and performance of the Veloce IT Group, including oversight of acquired businesses and execution of the M&A programme.

Tom has over 20 years’ experience at senior executive level, building and leading IT Managed Services, Cloud, and Cyber Security Businesses, underpinned by a deep C-Level Financial Services background providing strategic technology solutions and services as CTO to the Hedge Fund community.

Previously, Tom successfully extended the US based “Edge Technology Group”, a Financial Services sector focussed MSP, to Europe and Asia and was responsible for the regional operation and growing international revenue from $0 to over $35 million. Tom was part of the founding team that sold that business to “Thrive NextGen”, one of the largest IT MSP roll-up operations in the World, where he spent over 3 years as Managing Partner – Europe.

Tom brings subsequent experience in Private Equity-owned M&A, integration, transformation, and exit activity. This combination gives him a rare blend of business acumen, sector-specific insight, and strategic technology vision that supports the Veloce IT Group’s ambition to become the leading provider within the critical infrastructure community.


Ruben Amar

Executive Chairman & Co-Founder

Ruben Amar is Executive Chairman of the Veloce IT Group. He has overall responsibility for governance, investor relations, strategic oversight and ensuring the Group delivers on its long-term ambitions.

Ruben Amar has founded and invested in 12 roll-ups across technology and B2B services, combining deep operational and investment expertise.

He co-founded Forum Brands in the US, where he raised $160 million, executed 16 acquisitions, scaled the platform to $90 million in revenue, and grew the team to 85 employees. After Forum Brands, Ruben launched three additional roll-up platforms — Northwyn Wellness (MedSpa, Canada), Heartwood Family (Daycare, Canada), and Veloce IT (IT MSP, UK)

Previously, Ruben was a growth investor at TA Associates ($65Bn AuM), where he invested $400 million, completed >30 acquisitions, and served on seven boards. Across his career, he has deployed more than $600 million in equity and debt.

Ruben holds an MBA from the Stanford Graduate School of Business and a Masters in Engineering from Ecole Centrale Paris.


Reda Bensaid

Group CFO & Co-Founder

Reda Bensaid is Group CFO of the Veloce IT Group. He has overall responsibility for the Group’s M&A strategy and execution.

Reda spent the better part of the last decade investing across stages from growth to private equity in Europe & the US, partnering with leading technology and tech-enabled services management teams in the next stage of their entrepreneurship journey.

Most notably at EQT Partners, a leading global private equity platform active across technology and business services. Reda started his career at Fidelity’s private investing arm — focusing on technology companies.

We are backed by leading investors and entrepreneurs that have long standing experience investing and building successful technology & IT businesses

Firms & Individuals Represented on VIT’s Board

  • Alex de Pfyffer

    Alex de Pfyffer Co-Founder of Heritage Holding

    Prior to building Boston-based Heritage Holding, a $220m platform focusing on buy-and-build and search funds; Alex co-founded Maicom LLC, an IT buy-and-build platform active across Telco, Data Centres and Networks – having scaled it to $140m in Revenues.

  • Ran Ding

    Ran Ding Co-Head of Growth Equity at Norwest Venture Partners

    Ran co-heads NVP’s Growth Equity team, deploying a $3bn latest generation fund as part of NVP’s $16bn AUM platform. Ran is particularly focused on technology and tech-enabled services buy-and-build, having invested in e.g., Banyan Software, Datacor and more.

  • Kevin Oxendine

    Kevin Oxendine Senior Advisor at Pacific Lake

    After years as General Partner at Pacific Lake ($2bn AUM), a specialist search funds and buy-and-build investment platform, Kevin is now a Senior Advisor to the firm. Prior, Kevin has been the CEO / COO of 2 companies in tech and services, having scaled both from single-digit ARR to $30m+.

  • Hiten Varia

    Hiten Varia Operating Partner at Relay Investments

    Hiten is an accomplished leader and entrepreneur across technology and IT. He has over 25 years of GTM experience, most notably at i2 Technologies where he oversaw the company’s growth from just $5m in revenue to over $1bn in only 5 years.

Selected Investors in VIT

  • David Berkal

    David Berkal

    Founder & CEO at Banyan Software; $100m+ EBITDA vertical software buy-and-build
  • Joe Lonsdale

    Joe Lonsdale

    Co-Founder of Palantir and Founder of 8VC ($6bn AUM VC; backers of Anduril, Asana, and more)
  • Family Office

    Family Office

    Leading industrial family, focused on business services buy-and-build
We are creating a multi-vertical ecosystem of specialist technology service providers, building unity and strength at the core so your teams can excel with freedom at the edge.